There are many ways to understand your customers. Let us show you how we do it differently.
We got online behavioral data of millions of users right in our hands. No more field work needed.
We can tell you "who" is talking about you. And whether they are in your target group or not.
By analyzing your own data you surely learn a lot about your customers but only within the limits of their interactions with your company.
Developing your questionnaire, selecting a target population and conducting interviews will take weeks. Once you receive data, you will have to accept they are biased on multiple levels.
We do not ask, we observe what people actually do. Hence, most of our analyses are based on the behavior of millions of users, not on the stated opinions of a few hundred or thousand respondents. Also, there is no field time - results are available in 72 hours max.
With social media monitoring, you analyze the few people who are actively involved with a topic. Not looking at a representative audience.
We analyze the online behavior of millions of users and can drill down the data points to even cities, zipcodes or within your defined target group. Creating a holistic picture of your customers. All of that 100% GDPR compliant.
We can help you to learn about your customers even outside the limits of your own data set, which is solely based on direct interactions with your company.
We offer you data on every aspect of life. Which coffee brand do they prefer while listening to which radio station in the morning? Not to speak of competition data. All of that, easy and fast to implement at your next strategy meeting.
We are delivering measurable results down to zip-code level.
"Even a cat has things it can do that AI cannot."
- Fei-Fei Li
We are analyzing all major digital platforms, including social media (Facebook, Instagram, Twitter, etc.), search (Google, Bing etc.), Wikipedia, e-commerce (Amazon, eBay etc.) and streaming sites (YouTube, Spotify, etc.).
It usually takes 72 hours to set up your account and deliver data for your defined audiences. There is no field time.
"La Rascasse" is a restaurant in Monte Carlo, Monaco, which lends its name to the famous Rascasse curve on the Monaco Grand Prix circuit. And to our company, which was founded as a digital agency in 2009 before we decided to fully focus on our insights solution in 2019.
We are updating our platform monthly to ensure you always have the latest insights to analyze.
We are covering 200+ countries. Since our system is based on Western digital platforms, we currently do not cover Mainland China.
We simply do not have any limits in terms of building audiences. Nevertheless, we are currently focussing on B2C audiences.